Product Marketing

If you have developed a new product or service Arvada Strategic Marketing can offer advice and "hands-on" support in the form of market development and introduction. The support service encompasses all elements of New Product Marketing including planning, launching and market development.

Arvada has been conducting New Product Marketing workshops on behalf of the Staffordshire Business Innovation Centre (BIC) since 2000. During this time we have experienced an increase in the requirement for more "hands on" support to complement the training.

Using its international experience and expertise in developing and launching new products and services, Arvada has developed a support package that can include:

  • The identification of new product & service opportunities
  • Providing market research support
  • Assisting in the test marketing of products & services
  • Market mapping and identifying distribution channels
  • Developing launch strategies
  • Identifying market development opportunities


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