Customer Research

Understanding Markets/Customers and Developing Strategies

Using Arvada's Market Research capabilities, expertise & network to:

  • Identify & understand market/customer requirements
  • Identify market trends and drivers
  • Segment and profile customers
  • Identify key messages
  • Develop marketing strategies & tactical campaigns

Customer Surveys

In an ideal world we would all like to have the time and resources to be able to talk to our customers and get their feedback on the products and services we provide. Learning more about what customers think can help us to retain their business, offer opportunities to expand it and gain valuable information to increase competitive advantage.

Customer surveys can be invaluable in terms of:

  • Evaluating New Products
  • Measuring current performance
  • Understanding future requirements
  • Creating awareness of new products and services
  • Identifying company positioning and brand awareness
  • Meeting the requirements of Quality Accreditations

Arvada can work with you to establish a balance between customer retention and acquisition to help improve bottom line performance. We are an established market research company with international experience and expertise in conducting customer surveys, offering clients a 'one stop' solution.

Using Arvada to survey your customers guarantees a rapidly executed survey, a totally independent interpretation of the results and, most importantly, no disruption to your organisation and customer care staff.

We provide a consistent approach to all customer satisfaction surveys, based on tried and tested methodology, which is adapted to suit individual client requirements.



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